What is Internet Marketing? How Can It Help My Business?
Internet Marketing is the marketing of products or services over the Internet. In other words, it is marketing to the whopping 73% of Americans who already use the Internet. Internet Marketing has several distinct advantages over print advertising. These include:
- Considerably lower advertising costs
- Much larger scope / potential audience
- Ability to target customers based on their particular interests/needs
- Ability to target customers based on their geographic location
- Ability to track results
What if My Business Doesn’t Have a Web Site?
We will create one for you. A free customized web site is included with all of our Online Advertising Packages. Your personal representative will work with you to add a company logo, your business details and service information, photos of your business and more.
My Business Needs More. Can I Upgrade My Package?
Absolutely. For businesses with greater or more specific advertising needs, we offer upgraded packages. These include customized PPC (Pay Per Click) and SEO (Search Engine Optimization) packages.
What is PPC?
Pay Per Click advertising allows us to specify the search words that should trigger your ads and the maximum amount we are willing to pay per click. PPC allows us to customize an adverting campaign based on your monthly budget and the number of new customers you can handle.